Where Do I Start?

Not at the beginning.

The quickest way to lose your audience is by reaching back. Telling your readers something they already know or making general statements aren’t attention-grabbers either.

We have a natural tendency to want to set the scene before we get to... (Read More)

Read More
Share:

Start With a Story

“Toni Murden McClure was the first woman to row solo across the Atlantic Ocean and the first American to ski overland to the South Pole. She has led expeditions up Mount Rainier and the Andes, and through Kenya and Alaska.”

Are those the first lines of a feature on women... (Read More)

Read More
Share:

Weltchek Weekly

Want help sprucing up your copy?
Sign up here to get practical tips for improving everything you write.

 

© WeltchekWrites

Contact me here